Most wedding photographers price using a tiered package structure — usually three tiers, differentiated by coverage hours and inclusions rather than a fully custom quote for every couple. Here's how that typically breaks down.
A common three-tier structure
Tier 1 — Elopement / Micro Wedding
- 2-4 hours of coverage
- Digital gallery only, no album
- Single photographer, no second shooter
- Smaller final image count (100-200 edited images)
Tier 2 — Full Day Coverage
- 8-10 hours of coverage
- Full digital gallery (400-800 edited images)
- Single photographer, second shooter as optional add-on
- Engagement session often available as an add-on
Tier 3 — Premium / Full Experience
- 10+ hours of coverage, sometimes including a rehearsal dinner or next-day session
- Second shooter included
- Engagement session included
- Physical album included
- Larger final image count
What actually differentiates tiers, beyond hours
The clearest, easiest-to-communicate differentiators are usually: hours of coverage, whether a second shooter is included, whether an album or prints are included, and whether an engagement session is bundled. Vaguer differentiators (like "more personalized service" at higher tiers) tend to be harder for couples to evaluate and compare.
Add-ons worth offering separately
Rather than building every possible option into three fixed tiers, many photographers offer common add-ons a la carte: additional hours, a second shooter for weddings that don't include one by default, rush editing/delivery, and physical prints or albums for couples who didn't select a package that includes them.
A note on transparency
Packages with clearly listed inclusions — rather than pricing available only "on request" — tend to reduce the number of back-and-forth inquiry messages before a couple is ready to book, since much of the initial qualifying information is already answered.
Camrhia lets you build and manage your packages directly in your public profile, with pricing visible to couples browsing photographers. See how it works →